For the past 6 years, I have set goals for my forum. Around this time each year I sit down and look over all the stats, analytics, etc. and come up with where I’d like to be a year from now. Here were my goals for 2006:
* 20,000 Members by Jan 1, 2007
* 32 New Members/day
* 2 New Tutorials a Week
* 5 New Code Snippets a Week
* 5 New Resources a Week
* 1,000,000 Page Views/mo
* 300,000 Unique Visitors/mo
* 400 Posts/day
Now, to look at where I am today:
* 19,000 Members (On track for 20k)
* 79 New Members/day
* 4 New Tutorials a Week
* 8 New Code Snippets a Week
* 1 New Resources a Week
* 550,000 Page Views/mo (The way I measured page views changed)
* 300,000 Unique Visitors/mo
* 250 Posts/day
Out of 8 goals, I was able to meet 6. The areas I still need to work on are member submitted content, posts per day, and page views. So what should my goals be for 2007? Here’s what I’m shooting for:
* 75,000 Members by Jan 1, 2008
* 150 New Members/day
* 8 New Tutorials a Week
* 12 New Code Snippets a Week
* 5 New Resources a Week
* 800,000 Page Views/mo
* 500,000 Unique Visitors/mo
* 400 Posts/day
Now to develop a plan to reach those goals, I’ll share my plan with you at a later date, but I’d like to see what your goals are for 2007.
by Chris Kenworthy @ Ackfoo.com